Digital Marketing Course For SMBs
Learn To Leverage The Principles Of Persuasion Across Digital Media Channels To Maximize Return On Investment
Mike's Marketing Manual Core Bundle
Claim control over value perception: discover how you can leverage the patterns of human behavior to enhance your digital marketing efforts in this concise course designed to be completed in a single focused day.
With the information that you will find in Mike's Marketing Manual, from exploring fundamental theory straight to practical guidance, you can confidently:
- 💲 Maximize return on investment by keeping marketing efforts aligned with strategic business goals. Stop chasing vanity metrics that do not contribute to meaningful results.
- 😮 Drive engagement and lead generation by leveraging human emotional responses and primal needs. Stop wasting time and effort with ineffective messaging.
- 🧠Take control of your marketing efforts by understanding the foundations of effective strategy through this proven system. Stop getting lost in the spectacle and jargon of the industry.
The system described in this course is the same approach I use to maximize ROI for my own clients. I understand that SMBs have different needs and resources, and this course is designed to provide a powerful toolset at an accessible price.
| Mike's Marketing Manual Book I: Textbook | $300.00 |
| Mike's Marketing Manual Book II: Workbook | $150.00 |
| Mike's Marketing Manual Book III: Reference Sheets | $50.00 |
| Mike's Quick Start: Search Engine Optimization | Free Bonus |
| Mike's Quick Start: Social Media | Free Bonus |
| Total Value: | |
| Today's Price: | $300.00 |
| Total Savings: | $200.00 |
Mike's Marketing Manual Core Bundle - $300.00
🛒 Buy Now: Start Maximizing ROI Today!
Digital Marketing Course FAQs
- Who is this digital marketing course designed for?
- How long is this digital marketing course?
- What format does this course use?
- So what's the secret sauce behind this?
- Can I just hire you to do this for me instead?
Who is this digital marketing course designed for?
This course is specifically designed to meet the needs of small and medium businesses. Sole proprietors, freelancers, and content creators will also benefit from the information presented in Mike's Marketing Manual.
Larger businesses may find less benefit, especially if they have already established a marketing team and strategy.
How long is this digital marketing course?
This course distills the most essential theory and practical guidance into a concise textbook and workbook. It is designed to be completed in a single day.
Students can proceed at their own pace if a single day is not feasible, often completing the program in a single week or month.
What format does this course use?
The information is presented across three books and two quick start guides.
Book I: Textbook establishes the foundation of knowledge that will guide you through the rest of the program. It explores fundamental theory, real-world strategies, and effective techniques you can incorporate.
Book II: Workbook guides you through the process of developing your marketing strategy, crafting targeted marketing messages, and evaluating the performance of your efforts.
Book III: Reference Sheets provides a handy resource you can use to remind yourself of major topics and tools.
The Quick Start guides point you towards the highest leverage points in each field. You will know where to focus your attention for efforts in Search Engine Optimization and Social Media.
So what's the secret sauce behind this?
There is no secret sauce.
This system is built on a foundation of strong fundamentals. It incorporates:
- Classical Rhetorical Models: Logos, Ethos, Pathos, Kronos
- Consumer-Grade Persuasion: arguing, negotiating, etc.
- Commercial-Grade Persuasion: advertising frameworks, consumer decision making models, etc.
- Weapons-Grade Persuasion: psychology, propaganda, etc.
The real secret sauce is the systematic approach to identifying your target market's unmet needs, developing a strategy that communicates value in fulfilling those needs, and deploying highly targeted messaging on the right channels. All this while maintaining a focus on maximizing ROI and achieving real business goals.
Can I just hire you to do this for me instead?
Yes, yes you can.
I understand that many small and medium businesses need to focus on running their own business and delivering value to their customers. Not every business has the time needed to learn a new specialized skill set.
I offer several levels of service that you can select from. Explore Digital Marketing Plans.